What is PromptScout?
PromptScout helps brands get recommended in AI answers from ChatGPT, Gemini, Google AI, and Perplexity. As buyers increasingly rely on AI chats to discover products and services, PromptScout shows where you appear, who is recommended instead, which sources those answers cite, and which opportunities can improve visibility.
Monitor Your Brand Across AI Providers
PromptScout monitors how ChatGPT, Gemini, Google AI, and Perplexity respond when potential customers ask about your industry. Each provider can use different data sources and retrieval behavior, which means they may recommend different brands for the same question. PromptScout captures these responses in a single dashboard so you can compare provider-level evidence.
- Track brand mentions across ChatGPT, Gemini, Google AI, and Perplexity
- Review what tracked AI answers say about your product category
- Discover which competitors AI recommends instead of you
- Monitor citation sources that influence AI recommendations
From Questions to Insights — Not Just Raw Data
Unlike manual checking where you ask ChatGPT about your brand once, PromptScout runs your prompts systematically across multiple providers and repeated runs. AI outputs are inherently variable — the same question can yield different answers depending on model state and context. PromptScout accounts for this by calculating your visibility percentage across repeated runs, giving you a stronger signal than anecdotal impressions.
- Automated scheduled monitoring based on your plan
- Visibility scoring that accounts for repeated-run variability
- AI-powered insights with actionable recommendations
- Competitor leaderboards showing share of voice in AI
Built for the AEO Era
Answer Engine Optimization (AEO) is the practice of making your brand easier for AI-generated answers to understand, cite, and describe. Traditional SEO focuses on ranking in search engine results pages; AEO focuses on visibility in AI answers and recommendations. PromptScout is the monitoring backbone of an AEO workflow: start with your most important customer questions, track how AI responds, and use the evidence to inform content and positioning decisions.
- Complements your existing SEO workflow with AI-specific metrics
- Identifies which content types AI platforms prefer to cite
- Tracks changes in AI recommendations over time
- Free to start — plan selection happens before provider-backed data runs
Related Guides and Next Steps
Explore the evidence, product workflow, and ways to observe AI visibility changes.
PromptScout for Agencies
Package multi-brand AI visibility monitoring for client reporting across supported providers.
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Run a Free AI Visibility Check
Preview three buyer questions, then sign up to run three free AI answers. Ongoing monitoring requires a paid plan.
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AI Visibility Pricing Plans
Compare plans and start monitoring AI visibility with the right tier.
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AI Brand Visibility Workflow
Use recurring prompt tracking to measure how your brand's AI visibility changes week to week.
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ChatGPT Brand Tracker
Monitor configured ChatGPT prompts over time and compare brand mentions against competitors.
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AI Brand Monitoring Platform
Track how ChatGPT, Gemini, Google AI Overviews, and Perplexity mention your brand over time.
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Related Features
AI Brand Monitoring
Track brand mentions in AI answers with PromptScout. Review answer context, competitors, and provider results over time. Included from the Starter plan.
Explore AI Brand MonitoringCompetitor Tracking
Compare competitors in monitored AI answers. Track mentions, rankings, share of voice, and the language used to describe each brand. Included from Starter.
Explore Competitor TrackingMulti-Provider AI Monitoring
Monitor your brand across ChatGPT, Gemini, Google AI Overviews, and Perplexity from one dashboard. Compare provider coverage, answers, and trend changes.
Explore Multi-Provider AI Monitoring